Design Details Make the Story
Walt Disney had the idea that Guests could feel perfection. A story from Disney “design guru” Imagineer John Hench describes it well: I once complained to Walt about the construction of some new...
View ArticleExceeding Guest Expectations Has a Unique Starting Point
There are 2 steps you must take in order to exceed your Guest’s Expectations. First, you have to meet their expectations. What you add from there will create experiences that are memorable. That’s the...
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